Blum Social Media and Print Campaign
Blum Australia was seeking to revamp their social media campaigns and print advertising to better showcase the quality and prestige of their products. The Bubble Co was tasked with rejuvenating the overall look and feel of their marketing materials while still adhering to corporate branding guidelines. Our team worked to create a fresh and innovative design that would capture the attention of potential customers and convey Blum’s commitment to excellence. By incorporating bold graphics and vibrant colors, we were able to create a visually appealing and engaging campaign that effectively communicated the value of the Blum brand.
As a designer on this project, I was responsible for translating the account managers’ brief into designs that met the client’s needs. I collaborated with the account managers to create final templates that were then used by junior designers to create monthly campaigns. Additionally, I worked with a team of three designers to develop concepts for a press advertising campaign, and together, we established a new look and feel for the client’s brand for the next 12 months.
The end result was a successful marketing campaign that helped to elevate Blum’s reputation and drive sales.
CLIENT
Blum Australia
AGENCY
The Bubble Co